Barca candidate reveals shirt sponsor plans to take club back to roots
Barcelona presidential candidate, Toni Freixa, has declared he has a new sponsor lined up for next year.
The Barca election will be held on March 7.
Freixa has made clear he plans to somewhat return to the club’s roots with a semi-permanent shirt-sponsorship deal worth 60 million euros per season.
Friexa’s plans are for the Barcelona shirts to be adorned with the logo of a new company, but only when the Catalan side are playing away from the Camp Nou.
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It’s unclear whether this encompasses matches played at a neutral ground, for example cup finals, but the plan is for Barcelona’s shirts to be bereft of any brand’s logo at the Camp Nou.
“We have been negotiating with this sponsor for some time, it’s a Hong Kong-based company and it would be effective from the 2022/23 season,” Freixa confirmed.
“This sponsorship would allow us to play at the Camp Nou without any advertising.”